Vice President, Marketing

5WPR, a dynamic public relations and digital agency based in New York City, is seeking a Vice President of Marketing & Corporate Communications. This role will lead and oversee the agency's communications and marketing efforts in support of its PR and Digital practices. The ideal candidate embodies an entrepreneurial spirit, bringing forward-thinking ideas, innovative strategies, and fresh initiatives to the table. They will effectively articulate the agency's value proposition through compelling internal and external messaging, driving growth and elevating 5WPR's brand presence in a competitive market. Responsibilities: Lead initiatives to proactively identify compelling stories that align with the agency's core priorities, including showcasing client work, agency growth, account updates, and thought leadership. Develop innovative marketing and communication strategies to enhance the agency’s visibility and reputation. Identify, pitch, and secure media coverage in marketing trade and business outlets. Create, edit, and proofread a variety of materials, including press releases, thought leadership articles, messaging frameworks, presentations, and executive briefing documents. Manage the planning and participation in industry conferences and events, including executive involvement, sponsorships, and advertising opportunities. Oversee the agency's awards submission process to ensure recognition for the agency and its talent. Promote creativity and innovation in communications through multimedia channels and campaigns. Collaborate with the digital team to oversee content creation and maintenance for the corporate website and social media platforms. Develop and manage marketing campaigns to support lead generation and new business acquisition. Conduct market research to identify trends, target audiences, and opportunities to inform the agency’s marketing strategies. Establish and track key performance indicators (KPIs) to measure the effectiveness of marketing campaigns and communication efforts, and report on performance to leadership. Partner with leadership to refine the agency’s brand identity and ensure consistency across all marketing and communication channels. Manage relationships with external vendors and partners, including design agencies, freelancers, and consultants. Build and lead a marketing team, mentoring junior staff and fostering a collaborative environment. Qualifications: A minimum of 7 years of experience in marketing, communications, or public relations, with a strong track record of success in leadership roles. Exceptional organizational skills with strong attention to detail. Outstanding interpersonal, verbal, and written communication abilities. Confidence in presenting ideas and leading initiatives. A proactive, entrepreneurial mindset with a results-oriented approach. Expertise in digital marketing, including SEO, SEM, email marketing, and analytics. Proven ability to manage multiple projects, adjust priorities, and meet deadlines in a fast-paced environment. Demonstrated capability to follow through on tasks while upholding quality standards. Willingness to embrace challenges beyond the defined role. This position requires candidates to work in-office 3 days per week. Join a collaborative team committed to driving impactful communications and marketing strategies. Why you’ll love working here: Competitive salary with comprehensive benefits & wellness programs including partnership with ClassPass Flexible PTO Summer Fridays and Winter, Spring, and Fall Fridays too Hybrid work model offering flexibility and work-life balance Expanded parental leave and family planning support Continuous learning through “5W University” and development initiatives Professional Development Support Exclusive access to season tickets for pro sports teams along with Broadway shows, and more Charitable giving, including matching donations J-18808-Ljbffr

Location: Grand Central, NY, US

Posted Date: 2/6/2025