Digital Strategist

Strategy Development: Create comprehensive digital marketing strategies that align with the agency's goals, focusing on areas like brand awareness, lead generation, and customer engagement. Market Research: Conducting research to understand target audiences, market trends, and competitive landscapes to inform strategic decisions. Content Planning: Develop content strategies that resonate with the target audience, including planning for blog posts, social media, email campaigns, and other digital content. Channel Management: Identifying and managing the most effective digital channels (e.g., social media, email, SEO, PPC) to reach the audience and achieve marketing objectives. Analytics and Reporting: Utilizing analytics tools to track performance metrics, assess campaign effectiveness, and make data-driven decisions for future strategies. Collaboration: Working with cross-functional teams, including designers, developers, and marketers, to execute campaigns and initiatives. Budget Management: Overseeing digital marketing budgets and optimizing spending for the best return on investment.

Location: Sandton, ZA

Posted Date: 2/2/2025