Head of Category & Customer Marketing

We are seeking a dynamic and experienced Head of Category & Customer Marketing to lead the charge in developing insight-driven strategies, championing category growth, and driving customer-focused excellence. This pivotal role sits within the senior leadership team, offering the opportunity to influence decision-making, build relationships with top-tier UK and Ireland grocery channels, and contribute to transformative business growth. The Role As Head of Category & Customer Marketing, you will: Shape the Category Vision: Lead the creation of compelling, insight-driven category growth strategies, ensuring alignment with business, customer, and consumer needs. Champion Shopper Excellence: Deliver standout shopper activation plans, shelf excellence, and omni-channel strategies to enhance brand visibility and drive penetration. Drive Internal Planning: Coordinate the annual business planning process across key teams (sales, marketing, supply chain, finance) to craft compelling internal budgets and external growth strategies. Lead and Inspire a Team: Manage and develop direct reports, fostering a culture of collaboration and innovation. What We're Looking For To excel in this role, you'll bring: A proven track record in Category Management and Category Strategy within FMCG (minimum 3 years), ideally in the food and beverage sector. Demonstrated experience with RGM principles and data-driven insight tools (Nielsen, Kantar, Circana, etc.). Strong analytical capabilities, strategic thinking, and commercial acumen. A deep understanding of UK grocery, convenience, and eCommerce channels. Exceptional interpersonal, leadership, and stakeholder management skills. A growth mindset, a solution-focused approach, and a passion for challenging the status quo. Location: Kent Package: £70,000 - £75,000 Car Allowance Bonus Benefits Desired Skills and Experience Category, Customer marketing, revenue growth management, RGM

Location: Kent, GB

Posted Date: 1/29/2025