Solutions Developer

Job Title: Techno-Functional Solution Lead – Digital Marketing Location: West Michigan Department: Global Information Technology Job Summary: We are seeking a highly skilled and technically adept Techno-Functional Solution Lead with expertise in digital marketing platforms for a leading medical device organization. This role is deeply technical, focusing on building, integrating, and maintaining robust digital marketing solutions within a regulated, compliance-driven environment. You will be responsible for architecting, developing, and implementing solutions across platforms such as Adobe Experience Manager (AEM), Marketo, and Highspot. You will also collaborate with cross-functional teams to ensure seamless integration with enterprise systems like ERP, CRM, and data analytics platforms. This position is key to enabling scalable, compliant, and data-driven marketing operations while aligning with enterprise application strategies. Key Responsibilities: Technical Leadership: Serve as the subject matter expert (SME) for digital marketing technologies, with deep expertise in Adobe, Marketo, and Highspot. Design, implement, and manage integrations between marketing platforms and core enterprise systems (ERP, CRM, data warehouses). Lead the technical configuration, customization, and optimization of marketing automation platforms. Solution Architecture & Development: Architect solutions to optimize marketing workflows, lead generation, and sales enablement. Build scalable data pipelines to support campaign analytics and reporting in collaboration with the data team. Compliance and Governance: Ensure all solutions adhere to regulatory standards, including HIPAA, FDA guidelines, and GDPR. Implement robust data security and privacy protocols for marketing platforms and integrations. Maintain documentation and audit trails for all technical configurations and solutions. Qualifications: Technical Expertise: Adobe Experience Manager (AEM): Advanced knowledge of AEM implementation, customization, and integration. Marketo: Hands-on experience in automating marketing workflows and integrating with CRM systems. Highspot: Familiarity with deploying and managing sales enablement platforms. Enterprise Integrations: Expertise in APIs, middleware, and tools like Mulesoft, Boomi, or similar for connecting platforms. Data Management: Experience working with enterprise data warehouses, analytics platforms, and reporting tools. Other Required Skills: Proficiency in programming/scripting languages such as Java, Python, or JavaScript for custom development. Strong understanding of cloud environments, including AWS, Azure, or Google Cloud. Familiarity with ERP systems (e.g., SAP, Oracle) and CRM platforms (e.g., Salesforce). Experience: 5 years in a technical leadership role implementing and managing digital marketing solutions. Experience in the medical device, healthcare, or similarly regulated industry is strongly preferred. Proven track record of managing complex integrations in a large enterprise environment. Education & Certifications: Bachelor’s degree in Computer Science, Information Systems, or a related field (Master’s degree preferred). Certifications in Adobe, Marketo, or Highspot are a plus. Relevant training in regulatory compliance (e.g., HIPAA, GDPR) is a bonus.

Location: Kalamazoo, MI, US

Posted Date: 1/19/2025