Piano Marketing Specialist

Yamaha Music Europe (UK) is on the look out for a passionate and innovative Product Specialist to join our UK Marketing team This role requires a degree of flexibility, which includes travelling around the UK and occasionally visiting our Yamaha Music offices across Europe. You will be part of a motivated marketing team, where you will be required to attend the Milton Keynes office, three days a week and work two days from home under the hybrid model. Key Responsibilities: · Working with the Business development managers to report on the Dealer Activity and Return on investment. · Working with our Dealer network to ensure marketing activity and potential sales are maximized, including regular Marketing meetings. · Work closely with key stakeholders including Marketing Director, Sales Teams, and the internal teams with all actions and progress, gaining feedback insights. · Service local UK Artist Rosta including Artist Requests, instrument placement, promotion opportunities, brand presence. · Implement product launches into the Dealer Sales Channel, ensuring Sales & Marketing activity is aligned. This includes supporting Dealer Marketing actions, Web Content, Video, Displays, Demo's etc. · Support internal and external staff with in-depth product knowledge through regular training sessions and circulation of product information. · Develop the marketing strategy to generate sales across all relevant market sectors with clear calls to action. · Identify or review any new opportunities in alignment with HQ. · Support global international Artist requirements as requested by other areas and ensure promotional opportunity is optimized. · Responsible for planning, controlling and reporting the marketing promotional budget for the UK. · Monitor the UK market, including competitor activity, in order to identify changes and opportunities and adapt Yamaha strategies accordingly. · Support our European colleagues through the sharing of best practice and proactive communication · Work alongside the Digital Marketing Specialist to ensure all Marketing Activity has optimised Digital Reach. · Plan physical event activity for selected products including shows, exhibitions, demo's, instore events etc. This includes content, style, layout, timing, targets and measurables. · Implement brief events and attend where appropriate. · Responsible for controlling Marketing spend, ensuring projects are managed efficiently and budgets adhered to. · Responsible for the control of all Loan Stock, ensuring they are handled efficiently, within budget with no overdue cases. · Responsible for the control of all FOC, ensuring they are within budget and ROI is maximized and reported. · Create an annual key dealer account marketing plan. What We're looking for: A confident creative thinker with a passion for music and knowledge on a range of pianos Experience in developing campaigns and implementing the plan The ability to demonstrate playing the Piano for our clients Occasionally work weekends on events /Exhibitions Excellent communication skills and the ability to work collaboratively in a fast-paced environment A results-oriented mindset Why Yamaha Music Europe GmbH (UK) Be part of a globally recognized brand that has been at the forefront of music innovation for over 130 years. Work in a vibrant and collaborative culture where your ideas are valued and encouraged. Enjoy a competitive compensation package with attractive company benefits. Qualifications desirable but not essential: 1-3 years' of marketing experience BS/BA in Marketing or a related field of study Excellent writing and communication skills If you’re excited about shaping the future of music marketing, we want to hear from you Submit your CV and a cover letter describing why you would be the best person for this position. Yamaha Music Europe is committed to fostering a culture that goes beyond equality, embracing diversity and equitable ways of working.

Location: Milton Keynes, GB

Posted Date: 1/15/2025