Senior Marketing Manager

A global insurance provider is seeking a Senior Marketing Manager to develop & deliver a range of B2B campaigns & support a range of business areas and deliver measurable results. Responsibilities: Working with the senior business leaders to develop B2B marketing campaigns to deliver measurable results. Support the delivery of multiple marketing campaigns to meet commercial goals and objectives covering a broad range of topics, strategies and campaigns. Assist CMO with rebrand and evolution of logo. Using creative and strategic marketing flair to develop the best outcomes for the customer, the business and the team. Lead the development and delivery of the commercial marketing strategy. Create and deliver targeted and integrated multi-channel marketing campaigns for commercial products. Set, monitor and report on the key metrics and performance for all content and marketing campaigns with the aim to develop engagement and sales. Manage and create variety of content types, including social content, video, newsletters and articles, with commercial awareness to sensitive industry issues. Build targeted marketing lists to ensure key audiences are reached. Champion data accuracy in the CRM to support marketing needs. Manage agency partners. Requirements: Experience of delivering and managing B2B multi-channel marketing activity and campaign. B2B insurance is preferred. Line management experience is essential. Engaging copy writing with a high level of proof-reading skills. Commercially astute and ability to demonstrate ROI. Excellent interpersonal skills, ability to establish effective relationships quickly, and the confidence to liaise with senior colleagues. Confident in planning, organising and prioritising your workload you’re a truly motivated, ambitious professional; full of initiative and dedication. Eligible to work in the UK. Please please do not apply if you require sponsorship.

Location: London, GB

Posted Date: 1/10/2025