Ecommerce Specialist

Ecommerce Marketing Manager

£30,000 - £35,000

Daventry, Northamptonshire

Are you passionate about crafting engaging consumer journeys and driving online success?

Do you love driving online sales - analyzing what works and coming up with ways to keep growing?

We’re seeking a dynamic ecommerce specialist to drive traffic online for a fantastic brand that sell products direct to consumers both through their own website and third party marketplaces like Amazon.

What You'll Do:

• Enhance Consumer Engagement: Optimise the entire customer journey from first click to conversion across digital and physical touchpoints.
• Drive Growth: Achieve targets for acquisition, conversion, and retention while boosting website revenue through digital channels.
• Collaborate & Innovate: Work with external partners and teams to enhance the website and third-party platforms like Amazon.
• Leverage Data: Use analytics to maximize performance, focusing on key metrics such as CPA, ROAS, AOV, and CTR.
• Streamline Systems: Ensure seamless connections between our website and other systems, identifying areas for improvement.
• Align Campaigns: Collaborate with PR and communications to ensure our marketing efforts are cohesive.
• Boost Sign-ups: Expand our consumer database and create strategies to encourage sign-ups.
• Manage Email Marketing: Oversee the entire email marketing process to enhance engagement and conversion rates.
• Design Collaborations: Brief the design team for graphics and digital assets as needed.
• Report & Analyse: Regularly report on performance, identifying growth opportunities and staying ahead of e-commerce trends.

What We’re Looking For:

• Proven experience in e-commerce selling products online.
• Familiarity with Amazon and Shopify platforms.
• Success in implementing digital marketing strategies with external agencies.
• Understanding of SEO and PPC, with the ability to analyse performance using Google tools.
• Experience with email marketing and CMS platforms like HubSpot and Klaviyo.

Apply today!

Be part of a team that values innovation and creativity. Your expertise will shape the digital landscape and drive meaningful consumer connections.