OnActive - Salesforce Marketing Cloud Consultant - SFMC/ET

Job Description : We are looking for a skilled SFMC to develop, implement, and manage our marketing automation strategies using Salesforce Marketing Cloud. The ideal candidate will have a strong background in SFMC, excellent analytical skills, and the ability to work collaboratively with our marketing and sales teams. Responsibilities : - Design, develop, and deploy marketing automation campaigns using SFMC - Manage and optimize email, mobile, and web journeys - Develop and maintain data extensions, attributes, and filters - Implement and manage SFMC integrations with other systems (e.g., CRM, ERP) - Analyze campaign performance and provide data-driven insights - Collaborate with cross-functional teams to align marketing strategies - Stay up-to-date with SFMC releases and new features - Participate in campaign brainstorming and planning sessions Requirements : - 3 years of SFMC experience - Strong proficiency in SFMC tools (e.g., Email Studio, Mobile Studio, Journey Builder) - Experience with SFMC data management and segmentation - Excellent analytical and problem-solving skills - Strong understanding of marketing automation principles - Experience with Salesforce CRM (or willingness to learn) - SFMC certification (or willingness to obtain) (ref:hirist.tech)

Location: noida, IN

Posted Date: 11/27/2024