Marketing & Sale Executive

MARKETING & SALES EXECUTIVE (Part Time leading to Full Time)

Green Apartments is seeking an ambitious and hardworking Marketing & Sales Executive at Manchester office to play a critical role in driving the company’s growth.

The right candidate will demonstrate:

• A positive attitude, ownership mindset, and a focus on long-term success.
• A passion for supporting the company’s aim of building a unicorn business by actively contributing to the marketing & sales strategy.

As the Marketing & Sales Executive, your responsibilities will include:

• Leading and executing marketing & sales strategies.
• Working closely with the experienced Manchester-based team.
• Collaborating directly with senior management to meet broader business objectives.
• Taking full ownership of marketing projects and contributing to long-term company success.

Key Responsibilities:

Marketing Leadership & Strategy:

• Lead the marketing department by implementing comprehensive marketing & sales strategies across Meta, Google Ads, and other platforms.
• Maximize property visibility and brand awareness to ensure high occupancy.
• Develop innovative campaigns to engage target audiences and ensure strategy success.
• Use tools like Google Analytics and Google Tag Manager to track, measure, and optimize campaign performance.

Collaboration & Campaign Management:

• Work alongside Sales and Business Development teams to align marketing & sales strategies with growth objectives.
• Attend key meetings and client events, and participate in property visits as required.

Digital Marketing & Content Creation:

• Create engaging digital content (graphics, images, videos) for various platforms including social media, websites, and marketing & sales campaigns.
• Manage SEO efforts, generate new campaign ideas, and track the performance of campaigns.
• Develop client-facing materials such as business packs and project-related digital assets.

Social Media & Online Presence:

• Manage and grow the company’s presence on social media platforms like Facebook, Instagram, and LinkedIn.
• Develop strategies to improve social media engagement and optimize content.
• Oversee email marketing campaigns using HubSpot, manage the company website, and handle third-party online listings.

Market Research & Digital Integration:

• Conduct market & sales research to identify growth opportunities and monitor competitor activity.
• Lead digital integration projects such as CRM systems to streamline marketing processes.

Reporting & Continuous Improvement:

• Provide regular performance reports on marketing & sales activities and propose areas for improvement.
• Stay updated on the latest digital marketing and sales trends and incorporate best practices into the marketing & sales strategy.

Customer Services:

• Interacting with guests on front desk and over the phone.

Qualifications & Skills:

• Proven experience in social media management, preferably in the Hotel, Aparthotel, student accommodation or hospitality sector.
• Strong design skills and proficiency in tools like Google Analytics, WordPress, Canva, and HubSpot.
• Ability to manage Google Ads, SEO, and analytics to improve traffic and return on investment (ROI).
• Excellent communication, organizational, and multitasking abilities within deadlines.
• A creative problem solver with strategic thinking and leadership qualities.

Benefits:

• Competitive salary with performance-related bonuses.
• Annual salary reviews and 28 days paid leave (including bank holidays).
• Day off on B-Day
• Opportunities for career development.
• Additional perks such as referral bonuses, discounts on stays, and engagement events.

In addition to all the benefits you would expect from an award winning employer, you will be given the utmost encouragement and support to develop your career further.

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