Marketing Manager - Wound Care Portfolio

Marketing Manager: Wound Care Portfolio POS24286 Area: Aeroton Salary: R1,2 million pa Bachelor's degree in Marketing, Business, Life Sciences, or related field Minimum of 5 years of experience in healthcare marketing, with a focus on wound care or related therapeutic areas. Recognized as an expert in advanced wound care products and services Solid experience in roles that require a deep understanding of the health system and regulations Developed market research, reporting and monitoring skills Experience in multifunctional project management Superior ability to adapt regional / global marketing strategies to market reality Key Job Outputs Define and execute the strategic Marketing plans that lead to business development and growth. Provides marketing management in the development of product and service portfolios. Generation and maintenance of a long-term relationship with KOL Evaluate external and internal variables that affect the market, products, prices, brands and promotional plans in order to develop or adjust campaings to maintain the expected marketing positioning. Develop and deploy the launch of new products or lines, coordinating from market research to product launch to the sales force, customers and final consumer. Evaluation and management of grants requested by the sales force. Evaluate and develop business cases according to the global, regional and local marketing strategy. Extract key findings from clinical literature that is aligned and add value to marketing strategies. Uses health economics principles to provide valuable strategic insights to sales strategies. Quarterly sales force campaigns. Design, implementation and tracking. All aspects of a world class D2C offering including launch and marketing. Tenders, Pricing, product launches Monthly Brand reviews Work closely with Supply chain and sales leadership to ensure forecast accuracy. Planning, implementation and tracking of CRM tool. Core Competencies Product Development and Innovation Brand Management Consumer Insights Marketing Strategy and Execution Sales Management Cross-Functional Collaboration Analytical Skills Communication and Influence Adaptability and Resilience Innovation and Creativity Closing date : 30 September 2024

Location: Aeroton, ZA

Posted Date: 10/10/2024