Digital Marketing, Social Media - Senior Associate

About the role:

PwC is looking for a Digital Marketing, Social Media Senior Associate to join our Digital Marketing Team. The Digital team seeks to create compelling digital experiences for our clients across channels, leads the firm in the development of digital marketing strategies in support of its business objectives and uses the right tools and technologies to support our ambitions.

What your days will look like:

• Delivering organic social media platforms strategies for Marketing, including best practice and processes while driving innovation on the social media platforms e.g. new formats, testing etc.
  
• Advising marketing teams and the business on social media excellence and how to best achieve campaign/business objectives that includes influencer and employee advocacy development.
  
• Creating social media training capability for the digital marketing team and the business.
  
• Working closely with the Corporate Affairs team to co-create social media plans and adhere to wider firm content, risk and brand guidelines.
  
• Working closely with the Design, Content, Digital and Campaigns teams on our go-to-market social plans, and connecting with the Recruitment and Global teams on their social strategies.
  
• Building strong relationships with the platforms themselves including Facebook, X, LinkedIn and YouTube, and ensuring our organic plans are well integrated with our paid social activities.
  
• Using software and tools e.g. Sprout Social to conduct social listening, trends and performance optimisations and recommendations.
  

This role is for you if:

• A passion for and prior experience in social media with the added experience with briefing creative assets for social media
  
• Proficient with social media management and analytics tools e.g. Sprout Social or similar
  
• Knowledge of Linkedin, X, Facebook, Instagram and YouTube including analytics
  
• A curiosity to learn new things and challenge ways of working
  
• Experience in delivering social media delivery to drive optimum performance
  
• Experience of measuring and analysing social media performance and a mind-set which demonstrates a comfort with testing, learning and optimising
  

What you'll receive from us:

No matter where you may be in your career or personal life, ourare designed to add value and support, recognising and rewarding you fairly for your contributions.

We offer a range of benefits including empowered flexibility and a working week split between office, home and client site; private medical cover and 24/7 access to a qualified virtual GP; six volunteering days a year and much more.

Location: Manchester, GB

Posted Date: 9/20/2024