Sr. Creative Strategist (Social)

Our client, a Global travel and hospitality company in West Fort Lauderdale, is looking for a Creative Strategist (Social) for paid and organic campaigns. You will lead creative ideation and oversee the production of dynamic social media campaigns. This role is on-site in West Fort Lauderdale. This is not a remote position.

Responsibilities:

• Conceive unique and impactful creative concepts that set the brand apart and engage the target audience
• Ideate and strategize innovative campaign ideas across various sectors, ensuring alignment with marketing goals
• Assess and recommend the ideal media mix and social platform distribution for optimal campaign effectiveness
• Offer clear direction to creative and creator teams to ensure alignment with the campaign's strategic vision
• Develop engaging and emotionally resonant brand narratives that connect deeply with consumers
• Formulate key messaging and positioning that clearly conveys the brand's value proposition
• Leverage consumer insights and market research to guide creative decisions and enhance campaign strategies
• Produce and present compelling presentations to stakeholders, detailing the strategic logic behind campaign ideas
• Work in close collaboration with internal teams to ensure seamless translation of creative concepts into executed campaigns.
• Keep abreast of industry trends, new technologies and best practices in advertising and creative strategy

Required Qualifications:

• Portfolio deck of creative strategy work
• 4+ years of experience leading creative strategy for social media campaigns for a notable consumer brand
• Proven experience in creative strategy and social media marketing for a notable brand
• Consistently keep abreast of the latest trends and innovations within the social media landscape
• Adept at navigating the complexities of developing creative ideas and strategies for diverse brands
• Exceptional communication skills, with the ability to deliver presentations that captivate and engage audiences
• Excellent writing abilities, with a strong emphasis on producing high-quality content regularly
• Keen eye for design and aesthetics
• Proactive approach with a strong bias for action to enhance team performance
• Skilled in creating organizational structures and processes where none exist
• Bachelor’s Degree or equivalent experience
• Highly proficient in using Google Slides and PowerPoint

If you meet the required qualifications and are interested in this role, please apply today.

The Solomon Page Distinction

Solomon Page offers a comprehensive benefit program for hourly employees. We pride ourselves on offering medical, dental, 401(k), direct deposit and commuter benefits to our employees, including freelancers - which sets us apart in the industries we serve.

About Solomon Page

Founded in 1990, Solomon Page is a specialty niche provider of staffing and executive search solutions across a wide array of functions and industries. The success of Solomon Page reflects an organic growth strategy supported by a highly entrepreneurial culture. Acting as a strategic partner to our clients and candidates, we focus on providing customized solutions and building long-term relationships based on trust, respect, and the consistent delivery of excellent results. For more information and additional opportunities, visit: solomonpage.com and connect with us on Facebook, and LinkedIn.

Opportunity Awaits.